In terms of revenue, the global A2P SMS messaging market size is expected to grow from 67.40 in 2023 to 96.77 billion by 2032, growing at a Compound Annual Growth Rate (CAGR) of 4.1% from 2024 to 2032.
A2P Messaging Market Overview
The A2P SMS market is expected to experience significant growth in the coming years, driven by the increasing use of mobile devices and the growing popularity of mobile applications. A2P SMS, or Application-to-Person SMS, is a messaging service that allows businesses to send automated messages to their customers. This service is used for a variety of purposes, including marketing campaigns, notifications, and alerts. The market is also expected to be driven by the increasing adoption of cloud-based services, which provide businesses with a cost-effective and scalable solution for sending A2P SMS messages. Additionally, the market is expected to benefit from the growing demand for mobile payment solutions, which rely heavily on A2P SMS messaging for user authentication and transaction notifications. Overall, the A2P SMS market is poised for strong growth in the years ahead, driven by the increasing use of mobile devices and the growing demand for mobile-based services.
The A2P messaging market is expected to witness substantial revenue growth, with an estimated increase from 67.40 billion in 2023 to 96.77 billion by 2032. This growth is expected to be driven by various factors, including the increasing engagement of key players to enhance customer and employee engagement, the widespread adoption of smartphone and internet services, the rising popularity of over-the-top (OTT) platforms, and the cost-effectiveness and superior reach capabilities of A2P SMS messaging. These factors are expected to contribute to the robust growth of the A2P SMS services market, with a Compound Annual Growth Rate (CAGR) of 4.1% from 2024 to 2032.
Factors such as increasing key player engagement to develop customer & employee engagement, rapid adoption of smartphone & internet services, increasing adoption of OTT platforms, and cost-effectiveness & higher reaching capabilities of A2P SMS are expected to bolster the growth of the A2P SMS Services Market.
COVID-19 Impact Analysis
After the outbreak of the COVID-19 pandemic, the sudden announcement of lockdown fueled the growth of the A2P SMS Services Market. In addition, the telecom industry is taking a boom across the globe to expand its digital infrastructure. Every individual & government, irrespective of state, central, federal, provincial, and local, has been in constant touch with one other in society to give and acquire real-time information about COVID-19. In recent days, telecommunication, utilities, government institutes, healthcare, and media & entertainment sectors are operating 24/7 to stabilize the condition & provide the prerequisite services to every individual.
Market Segmentation:
The global A2P SMS Services Market is segmented based on Component (Platform and A2P Service), Deployment Mode (On-premises and Cloud), Application (Authentication Services, Promotional and Marketing Services, Customer Relationship Management Services, Pushed Content Services, Interactive Messages, and Others), Traffic (National and Multi-country), and Vertical (Banking, Financial Services, and Insurance; Retail & eCommerce; Hyperlocal Businesses; Healthcare; Travel & Hospitality; and Others).
By Application, authentication service is predicted to grow at the highest CAGR during the projected time frame
The authentication services application segment is expected to witness the largest growth in the A2P SMS Services Market during the forecast period. These services are primarily used to transfer authenticating messages to the customers. In addition, it is majorly used for logging in and registering messages for consumers. All these aspects are responsible for the segmental growth of the A2P SMS Services Market.
By Vertical, the BFSI segment accounted for the largest growth of the A2P SMS Services Market
The BFSI segment accounted for the largest A2P SMS Services Market growth in 2022. Increasing the subscriber base is the key reason for the segmental growth of the market. In addition, the increasing number of internet users, the rising number of smartphone users, and the increasing number of tech-savvy consumers are accelerating the market growth in the BFSI sector.
Market Dynamics:
Drivers:
Cost-Effectiveness & Higher Reaching Capabilities of A2P SMS Drives the Market
Most businesses in almost all sectors have started using SMS messaging to expand customer relationship management. To reach consumer and retain their attention, SMS has become the most prominent way. These included two-factor authentication (2FA), appointment reminders, notifications, and high-volume alerts to all types of SMS marketing campaigns. Thus, the cost-effectiveness & higher reaching capabilities of A2P SMS are accelerating the growth of the A2P SMS Services Market. In addition, the increasing number of smartphone users and sudden growth in mobile marketing activities will also propel the expansion of the A2P SMS market in the projected period. According to the sources, the number of smartphone users in India was estimated to reach over 748 million in 2020, with the number of smartphone users worldwide forecasted to exceed 1.5 billion in 2040.
Restraint:
Stringent government regulations and policies
The simplest, most popular, and fastest method of communication for businesses reaching out to a wider number of customers is messaging. It is most frequently utilized in some different sectors, including banking, finance, retail, healthcare, travel, and hospitality. Text messages are heavily regulated by governments all around the world because of their private nature and the context they convey. Government regulatory agencies increasingly focus on resolving consumer complaints regarding the security offered by businesses and MNOs in the A2P messaging market. Legal restrictions prevent businesses from sending their clients mass SMS.
Regional Analysis:
The Asia Pacific accounted for the largest market share in 2022
The biggest market share is anticipated to be held by APAC in 2023. Businesses in this region are becoming more competitive and concentrating on providing superior customer service in A2P messaging solutions as a result of a sizable mobile subscriber base. Major corporations are investing in this area as a result of its untapped potential. Given the significant prevalence of feature mobile phones in this region, potential chances for advertisers in APAC are primarily responsible for the sector’s rise. Additionally, several international corporations are concentrating on growing their operations in APAC nations. This presents potential growth opportunities for A2P SMS service providers to raise the brand recognition of commercial entities.
Key Market Players and Competitive Landscape
As of 2023, the A2P SMS market was experiencing growth due to increased adoption in various industries such as banking, financial services, e-commerce, healthcare, and more. Some key developments and players in the market included:
- Twilio: Twilio is a leading cloud communications platform that offers A2P SMS services. They provide APIs for developers to integrate messaging capabilities into their applications.
- Nexmo (now part of Vonage): Nexmo was a major player providing A2P messaging services. It was acquired by Vonage and became part of the Vonage API platform.
- Sinch: Sinch is a global communication platform that offers A2P messaging solutions. They provide messaging, voice, and other communication services for businesses.
- Plivo: Plivo is a cloud communications platform that offers A2P SMS and voice services. They provide APIs for businesses to build communication applications.
- Infobip: Infobip is a global communications platform that provides A2P messaging, voice, and other communication solutions. They cater to various industries and business sizes.
- Tata Communications: Tata Communications offers a range of communication services, including A2P SMS, to businesses worldwide.
The major players engaged in the growth of the global A2P SMS services market are AT&T (US), Sinch (Sweden), Infobip (UK), China Mobile (China), Orange (France), Route Mobile (India), Comviva (India), Twilio(US), BICS (Belgium), Monty Mobile (UK), Syniverse (US), Global Message Services (Switzerland), Tyntec(UK), Silverstreet (Singapore), Vonage (US), Genesys (US), TATA Communications(India), Cequens (Egypt), Mitto(Switzerland), ClearSky Technologies (US), Sify Technologies (India), MSG91 (India), Textlocal (UK), Clickatell (US), Kaleyra (Italy), MessageBird (The Netherlands), and among others.
This report categorizes the global A2P SMS Messaging market as follows:
- Component Outlook (Revenue, USD Billion, 2018 – 2032)
- Platform
- A2P Service
- Deployment Mode Outlook (Revenue, USD Billion, 2018 – 2032)
- On-premise
- Cloud
- Enterprise Size Outlook (Revenue, USD Billion, 2018 – 2032)
- Large Enterprises
- Small & Medium Enterprises
- SMS Traffic Outlook (Revenue, USD Billion, 2018 – 2032)
- National
- Multi-country
- Application Outlook (Revenue, USD Billion, 2018 – 2032)
- Authentication Services
- Promotional and Marketing Services
- Customer Relationship Management Services
- Pushed Content Services
- Interactive Messages
- Others
- Vertical Outlook (Revenue, USD Billion, 2018 – 2032)
- Banking, Financial Services, and Insurance
- Retail and eCommerce
- Hyperlocal Businesses
- Healthcare
- Travel and Hospitality
- Others
- Regional Outlook (Revenue, USD Billion, 2018 – 2032)
- North America
- Europe
- Asia Pacific
- South America
- Middle East & Africa
A2P (Application-to-Person) SMS Market Trends:
- Rise of Rich Communication Services (RCS): RCS is an advanced form of messaging that supports richer content such as images, videos, and interactive elements. The A2P SMS industry was exploring the integration of RCS to enhance user engagement and provide a more interactive messaging experience.
- Increased Emphasis on Personalization: Personalized A2P messaging was gaining traction as businesses recognized the importance of delivering targeted and relevant content to users. AI and data analytics were being employed to tailor messages based on user preferences and behavior.
- Security and Authentication: With the growing concern for cybersecurity, A2P SMS services were placing a strong emphasis on security measures. Two-factor authentication (2FA) via SMS was widely adopted, and there was a focus on implementing robust security protocols to protect user data.
- Chatbots and Automation: A growing trend involved the integration of chatbots and automation within A2P messaging systems. Businesses were leveraging these technologies to streamline communication processes, provide instant customer support, and handle routine queries efficiently.
- Global Expansion and Connectivity: A2P SMS providers were expanding their global reach to meet the increasing demand for messaging services in diverse markets. Establishing partnerships with telecom operators worldwide and enhancing network connectivity were key strategies for global expansion.
- Compliance with Regulations: Adherence to regulatory frameworks, including data protection laws and anti-spam regulations, was a crucial trend. A2P SMS providers were working to ensure compliance with regional and international regulations to maintain the trust of users and avoid legal complications.
- Integration with Other Channels: A holistic approach to communication involved integrating A2P SMS with other channels such as email, voice, and in-app messaging. This cross-channel integration aimed to create a seamless and unified communication experience for businesses and their customers.
- Application in Various Industries: A2P SMS found applications in a wide range of industries, including finance, healthcare, retail, and logistics. Businesses were customizing A2P messaging solutions to meet industry-specific needs, such as transactional alerts, appointment reminders, and delivery notifications.
Table of Content
A2P SMS Messaging Market Size, Share, Growth, and Forecast Report
1. Introduction
1.1. Report Description
1.1.1. Aim of the Report
1.1.2. Prospective Audience
1.1.3. Unique Selling Prepositions and Key Takeaways from the Report
1.2. Scope of the Research Study
1.3. Approach/Research Methodology
1.3.1. Secondary Research
1.3.2. Primary Research
1.3.3. Expert Panel Review
1.3.4. Market Data Breakdown and Data Triangulation
1.3.5. Research Approach for Market Size Estimation
1.3.5.1. Top-Down Approach
1.3.5.2. Bottom-Up Approach
1.3.6. Key Assumptions
1.4. Market Segmentation
1.4.1. Component
1.4.2. Deployment Mode
1.4.3. Enterprise Size
1.4.4. SMS Traffic
1.4.5. Vertical
1.4.6. Application
2. Market Overview
2.1. Introduction
2.2. Analysis by Component, 2018-2032 (US$ Million)
2.3. Analysis by Deployment Mode, 2018-2032 (US$ Million)
2.4. Analysis by Enterprise Size, 2018-2032 (US$ Million)
2.5. Analysis by SMS Traffic, 2018-2032 (US$ Million)
2.6. Analysis by Application, 2018-2032 (US$ Million)
2.7. Analysis by Vertical, 2018-2032 (US$ Million)
2.8. Market Analysis by Region, 2018-2032 (US$ Million)
3. A2P SMS MESSAGING Market Dynamics
3.1. Introduction
3.2. Growth Drivers
3.3. Growth Restraints
3.4. Growth Opportunities
3.5. Porter’s Five Forces Analysis
3.5.1. Threat of New Entrants
3.5.2. Bargaining Power of Buyers/Consumers
3.5.3. Bargaining Power of Suppliers
3.5.4. Threat of Substitute Components
3.5.5. Intensity of Competitive Rivalry
3.6. Attractiveness Analysis
3.6.1. Component
3.6.2. Deployment Mode
3.6.3. Enterprise Size
3.6.4. SMS Traffic
3.6.5. Vertical
3.6.6. Application
3.6.7. Region
3.7. Value Chain Analysis
4. A2P SMS MESSAGING Market Competition Analysis
4.1. A2P SMS MESSAGING Market Share Analysis by Company, 2019 – 2023
4.1.1. Top 3 Players, 2019 – 2023
4.1.2. Top 6 Players, 2019 – 2023
4.2. Strategic Initiatives
4.2.1. New Products Launch
4.2.2. Mergers/Acquisitions
4.2.3. Agreement and Collaborations
4.2.4. Partnerships, Joint Ventures, Expansion, and Distribution
5. Global A2P SMS MESSAGING Market Analysis by Component and Application, 2018-2032 (US$ Million)
5.1. Component
5.1.1. Global A2P SMS MESSAGING Market Share, by Component, 2023 and 2032
5.1.2. Global A2P SMS MESSAGING Market Revenue, by Component, 2018-2032 (US$ Million)
5.1.3. By Platform Market Analysis 2018-2032 (US$ Million)
5.1.4. By A2P Service Market Analysis 2018-2032 (US$ Million)
5.2. Deployment Mode
5.2.1. Market Share, by Deployment Mode, 2023 and 2032
5.2.2. Market Revenue, by Deployment Mode, 2018-2032 (US$ Million)
5.2.3. By On-premise Market Analysis 2018-2032 (US$ Million)
5.2.4. By Cloud Market Analysis 2018-2032 (US$ Million)
5.3. Enterprise Size
5.3.1. Market Share, by Enterprise Size, 2023 and 2032
5.3.2. Market Revenue, by Enterprise Size, 2018-2032 (US$ Million)
5.3.3. By Large Enterprises Market Analysis 2018-2032 (US$ Million)
5.3.4. By Small & Medium Enterprises Market Analysis 2018-2032 (US$ Million)
5.4. SMS Traffic
5.4.1. Market Share, by SMS Traffic, 2023 and 2032
5.4.2. Market Revenue, by SMS Traffic, 2018-2032 (US$ Million)
5.4.3. By National Market Analysis 2018-2032 (US$ Million)
5.4.4. By Multi-country Market Analysis 2018-2032 (US$ Million)
5.5. Application
5.5.1. Global A2P SMS MESSAGING Market Share, by Application, 2023 and 2032
5.5.2. Global A2P SMS MESSAGING Market Revenue, by Application, 2018-2032 (US$ Million)
5.5.3. By Authentication Services Market Analysis 2018-2032 (US$ Million)
5.5.4. By Promotional and Marketing Services Market Analysis 2018-2032 (US$ Million)
5.5.5. By Customer Relationship Management Services Market Analysis 2018-2032 (US$ Million)
5.5.6. By Customer Relationship Management Services Market Analysis 2018-2032 (US$ Million)
5.5.7. By Interactive Messages Market Analysis 2018-2032 (US$ Million)
5.6. Vertical
5.6.1. Market Share, by Vertical, 2023 and 2032
5.6.2. Market Revenue, by Vertical, 2018-2032 (US$ Million)
5.6.3. By Banking, Financial Services, and Insurance Market Analysis 2018-2032 (US$ Million)
5.6.4. By Retail and eCommerce Market Analysis 2018-2032 (US$ Million)
5.6.5. By Hyperlocal Businesses Market Analysis 2018-2032 (US$ Million)
5.6.6. By Healthcare Market Analysis 2018-2032 (US$ Million)
5.6.7. By Travel and Hospitality Market Analysis 2018-2032 (US$ Million)
5.6.8. By Others Market Analysis 2018-2032 (US$ Million)
6. Global A2P SMS MESSAGING Market Component Analysis by Region, 2018-2032 (US$ Million)
6.1. Platform Market Analysis 2018-2032 (US$ Million)
6.1.1. North America
6.1.2. Europe
6.1.3. Asia Pacific
6.1.4. Latin America
6.1.5. Middle East & Africa
6.2. A2P Service Market Analysis 2018-2032 (US$ Million)
6.2.1. North America
6.2.2. Europe
6.2.3. Asia Pacific
6.2.4. Latin America
6.2.5. Middle East & Africa
7. Global A2P SMS MESSAGING Market Deployment Mode Analysis by Region, 2018-2032 (US$ Million)
7.1. On-premise Market Analysis 2018-2032 (US$ Million)
7.1.1. North America
7.1.2. Europe
7.1.3. Asia Pacific
7.1.4. Latin America
7.1.5. Middle East & Africa
7.2. Cloud Market Analysis 2018-2032 (US$ Million)
7.2.1. North America
7.2.2. Europe
7.2.3. Asia Pacific
7.2.4. Latin America
7.2.5. Middle East & Africa
8. Global A2P SMS MESSAGING Market Enterprise Size Analysis by Region, 2018-2032 (US$ Million)
8.1. Large Enterprises Market Analysis 2018-2032 (US$ Million)
8.1.1. North America
8.1.2. Europe
8.1.3. Asia Pacific
8.1.4. Latin America
8.1.5. Middle East & Africa
8.2. Small & Medium Enterprises Market Analysis 2018-2032 (US$ Million)
8.2.1. North America
8.2.2. Europe
8.2.3. Asia Pacific
8.2.4. Latin America
8.2.5. Middle East & Africa
9. Global A2P SMS MESSAGING Market SMS Traffic Analysis by Region, 2018-2032 (US$ Million)
9.1. National Market Analysis 2018-2032 (US$ Million)
9.1.1. North America
9.1.2. Europe
9.1.3. Asia Pacific
9.1.4. Latin America
9.1.5. Middle East & Africa
9.2. Multi-country Market Analysis 2018-2032 (US$ Million)
9.2.1. North America
9.2.2. Europe
9.2.3. Asia Pacific
9.2.4. Latin America
9.2.5. Middle East & Africa
10. Global A2P SMS MESSAGING Market Application Analysis by Region, 2018-2032 (US$ Million)
10.1. Authentication Services Market Analysis 2018-2032 (US$ Million)
10.1.1. North America
10.1.2. Europe
10.1.3. Asia Pacific
10.1.4. Latin America
10.1.5. Middle East & Africa
10.2. Promotional and Marketing Services Market Analysis 2018-2032 (US$ Million)
10.2.1. North America
10.2.2. Europe
10.2.3. Asia Pacific
10.2.4. Latin America
10.2.5. Middle East & Africa
10.3. Customer Relationship Management Services Market Analysis 2018-2032 (US$ Million)
10.3.1. North America
10.3.2. Europe
10.3.3. Asia Pacific
10.3.4. Latin America
10.3.5. Middle East & Africa
10.4. Customer Relationship Management Services Market Analysis 2018-2032 (US$ Million)
10.4.1. North America
10.4.2. Europe
10.4.3. Asia Pacific
10.4.4. Latin America
10.4.5. Middle East & Africa
10.5. Interactive Messages Market Analysis 2018-2032 (US$ Million)
10.5.1. North America
10.5.2. Europe
10.5.3. Asia Pacific
10.5.4. Latin America
10.5.5. Middle East & Africa
11. Global A2P SMS MESSAGING Market Vertical Analysis by Region, 2018-2032 (US$ Million)
11.1. Banking, Financial Services, and Insurance Market Analysis 2018-2032 (US$ Million)
11.1.1. North America
11.1.2. Europe
11.1.3. Asia Pacific
11.1.4. Latin America
11.1.5. Middle East & Africa
11.2. Retail and eCommerce Market Analysis 2018-2032 (US$ Million)
11.2.1. North America
11.2.2. Europe
11.2.3. Asia Pacific
11.2.4. Latin America
11.2.5. Middle East & Africa
11.3. Hyperlocal Businesses Market Analysis 2018-2032 (US$ Million)
11.3.1. North America
11.3.2. Europe
11.3.3. Asia Pacific
11.3.4. Latin America
11.3.5. Middle East & Africa
11.4. Healthcare Market Analysis 2018-2032 (US$ Million)
11.4.1. North America
11.4.2. Europe
11.4.3. Asia Pacific
11.4.4. Latin America
11.4.5. Middle East & Africa
11.5. Travel and Hospitality Market Analysis 2018-2032 (US$ Million)
11.5.1. North America
11.5.2. Europe
11.5.3. Asia Pacific
11.5.4. Latin America
11.5.5. Middle East & Africa
11.6. Others Market Analysis 2018-2032 (US$ Million)
11.6.1. North America
11.6.2. Europe
11.6.3. Asia Pacific
11.6.4. Latin America
11.6.5. Middle East & Africa
12. A2P SMS MESSAGING Market Analysis by Geography, 2018-2032 (US$ Million)
12.1. North America A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.1.1. U.S. A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.1.1.1. Component
12.1.1.2. Deployment Mode
12.1.1.3. Enterprise Size
12.1.1.4. SMS Traffic
12.1.1.5. Application
12.1.1.6. Vertical
12.1.2. Canada A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.1.2.1. Component
12.1.2.2. Deployment Mode
12.1.2.3. Enterprise Size
12.1.2.4. SMS Traffic
12.1.2.5. Application
12.1.2.6. Vertical
12.1.3. Mexico A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.1.3.1. Component
12.1.3.2. Deployment Mode
12.1.3.3. Enterprise Size
12.1.3.4. SMS Traffic
12.1.3.5. Application
12.1.3.6. Vertical
12.2. Europe A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.2.1. UK A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.2.1.1. Component
12.2.1.2. Deployment Mode
12.2.1.3. Enterprise Size
12.2.1.4. SMS Traffic
12.2.1.5. Application
12.2.1.6. Vertical
12.2.2. France A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.2.2.1. Component
12.2.2.2. Deployment Mode
12.2.2.3. Enterprise Size
12.2.2.4. SMS Traffic
12.2.2.5. Application
12.2.2.6. Vertical
12.2.3. Germany A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.2.3.1. Component
12.2.3.2. Deployment Mode
12.2.3.3. Enterprise Size
12.2.3.4. SMS Traffic
12.2.3.5. Application
12.2.3.6. Vertical
12.2.4. Spain A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.2.4.1. Component
12.2.4.2. Deployment Mode
12.2.4.3. Enterprise Size
12.2.4.4. SMS Traffic
12.2.4.5. Application
12.2.4.6. Vertical
12.2.5. Russia A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.2.5.1. Component
12.2.5.2. Application
12.2.6. Italy A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.2.6.1. Component
12.2.6.2. Deployment Mode
12.2.6.3. Enterprise Size
12.2.6.4. SMS Traffic
12.2.6.5. Application
12.2.6.6. Vertical
12.2.7. Rest of Europe A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.2.7.1. Component
12.2.7.2. Deployment Mode
12.2.7.3. Enterprise Size
12.2.7.4. SMS Traffic
12.2.7.5. Application
12.2.7.6. Vertical
12.3. Asia Pacific A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.3.1. China A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.3.1.1. Component
12.3.1.2. Deployment Mode
12.3.1.3. Enterprise Size
12.3.1.4. SMS Traffic
12.3.1.5. Application
12.3.1.6. Vertical
12.3.2. Japan A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.3.2.1. Component
12.3.2.2. Deployment Mode
12.3.2.3. Enterprise Size
12.3.2.4. SMS Traffic
12.3.2.5. Application
12.3.2.6. Vertical
12.3.3. South Korea A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.3.3.1. Component
12.3.3.2. Deployment Mode
12.3.3.3. Enterprise Size
12.3.3.4. SMS Traffic
12.3.3.5. Application
12.3.3.6. Vertical
12.3.4. India A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.3.4.1. Component
12.3.4.2. Deployment Mode
12.3.4.3. Enterprise Size
12.3.4.4. SMS Traffic
12.3.4.5. Application
12.3.4.6. Vertical
12.3.5. Australia A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.3.5.1. Component
12.3.5.2. Deployment Mode
12.3.5.3. Enterprise Size
12.3.5.4. SMS Traffic
12.3.5.5. Application
12.3.5.6. Vertical
12.3.6. Southeast Asia A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.3.6.1. Component
12.3.6.2. Deployment Mode
12.3.6.3. Enterprise Size
12.3.6.4. SMS Traffic
12.3.6.5. Application
12.3.6.6. Vertical
12.3.7. Taiwan A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.3.7.1. Component
12.3.7.2. Deployment Mode
12.3.7.3. Enterprise Size
12.3.7.4. SMS Traffic
12.3.7.5. Application
12.3.7.6. Vertical
12.3.8. Rest of Asia Pacific A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.3.8.1. Component
12.3.8.2. Deployment Mode
12.3.8.3. Enterprise Size
12.3.8.4. SMS Traffic
12.3.8.5. Application
12.3.8.6. Vertical
12.4. Latin America A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.4.1. Brazil A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.4.1.1. Component
12.4.1.2. Deployment Mode
12.4.1.3. Enterprise Size
12.4.1.4. SMS Traffic
12.4.1.5. Application
12.4.1.6. Vertical
12.4.2. Argentina A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.4.2.1. Component
12.4.2.2. Deployment Mode
12.4.2.3. Enterprise Size
12.4.2.4. SMS Traffic
12.4.2.5. Application
12.4.2.6. Vertical
12.4.3. Rest of Latin America A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.4.3.1. Component
12.4.3.2. Deployment Mode
12.4.3.3. Enterprise Size
12.4.3.4. SMS Traffic
12.4.3.5. Application
12.4.3.6. Vertical
12.5. Middle East A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.5.1. Israel A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.5.1.1. Component
12.5.1.2. Deployment Mode
12.5.1.3. Enterprise Size
12.5.1.4. SMS Traffic
12.5.1.5. Application
12.5.1.6. Vertical
12.5.2. Turkey A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.5.2.1. Component
12.5.2.2. Deployment Mode
12.5.2.3. Enterprise Size
12.5.2.4. SMS Traffic
12.5.2.5. Application
12.5.2.6. Vertical
12.5.3. Saudi Arabia A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.5.3.1. Component
12.5.3.2. Deployment Mode
12.5.3.3. Enterprise Size
12.5.3.4. SMS Traffic
12.5.3.5. Application
12.5.3.6. Vertical
12.5.4. UAE A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.5.4.1. Component
12.5.4.2. Deployment Mode
12.5.4.3. Enterprise Size
12.5.4.4. SMS Traffic
12.5.4.5. Application
12.5.4.6. Vertical
12.5.5. Rest of Middle East A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.5.5.1. Component
12.5.5.2. Deployment Mode
12.5.5.3. Enterprise Size
12.5.5.4. SMS Traffic
12.5.5.5. Application
12.5.5.6. Vertical
12.6. Africa A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.6.1. Egypt A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.6.1.1. Component
12.6.1.2. Deployment Mode
12.6.1.3. Enterprise Size
12.6.1.4. SMS Traffic
12.6.1.5. Application
12.6.1.6. Vertical
12.6.2. South Africa A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.6.2.1. Component
12.6.2.2. Deployment Mode
12.6.2.3. Enterprise Size
12.6.2.4. SMS Traffic
12.6.2.5. Application
12.6.2.6. Vertical
12.6.3. Rest of Africa A2P SMS MESSAGING Market Analysis 2018-2032 (US$ Million)
12.6.3.1. Component
12.6.3.2. Deployment Mode
12.6.3.3. Enterprise Size
12.6.3.4. SMS Traffic
12.6.3.5. Application
12.6.3.6. Vertical
13. Company Profiles
13.1. AT&T (US)
13.1.1. Company Overview
13.1.2. Financial Performance
13.1.3. Product Benchmarking
13.1.4. Strategic Initiatives
13.2. Sinch (Sweden)
13.2.1. Company Overview
13.2.2. Financial Performance
13.2.3. Product Benchmarking
13.2.4. Strategic Initiatives
13.3. Infobip (UK)
13.3.1. Company Overview
13.3.2. Financial Performance
13.3.3. Product Benchmarking
13.3.4. Strategic Initiatives
13.4. China Mobile (China)
13.4.1. Company Overview
13.4.2. Financial Performance
13.4.3. Product Benchmarking
13.4.4. Strategic Initiatives
13.5. Orange (France)
13.5.1. Company Overview
13.5.2. Financial Performance
13.5.3. Product Benchmarking
13.5.4. Strategic Initiatives
13.6. Route Mobile (India)
13.6.1. Company Overview
13.6.2. Financial Performance
13.6.3. Product Benchmarking
13.6.4. Strategic Initiatives
13.7. Comviva (India)
13.7.1. Company Overview
13.7.2. Financial Performance
13.7.3. Product Benchmarking
13.7.4. Strategic Initiatives
13.8. Twilio (US)
13.8.1. Company Overview
13.8.2. Financial Performance
13.8.3. Product Benchmarking
13.8.4. Strategic Initiatives
13.9. BICS (Belgium)
13.9.1. Company Overview
13.9.2. Financial Performance
13.9.3. Product Benchmarking
13.9.4. Strategic Initiatives
13.10. Monty Mobile (UK)
13.10.1. Company Overview
13.10.2. Financial Performance
13.10.3. Product Benchmarking
13.10.4. Strategic Initiatives
13.11. Syniverse (US)
13.11.1. Company Overview
13.11.2. Financial Performance
13.11.3. Product Benchmarking
13.11.4. Strategic Initiatives
13.12. Global Message Services (Switzerland)
13.12.1. Company Overview
13.12.2. Financial Performance
13.12.3. Product Benchmarking
13.12.4. Strategic Initiatives
13.13. Tyntec(UK)
13.13.1. Company Overview
13.13.2. Financial Performance
13.13.3. Product Benchmarking
13.13.4. Strategic Initiatives
13.14. Silverstreet (Singapore)
13.14.1. Company Overview
13.14.2. Financial Performance
13.14.3. Product Benchmarking
13.14.4. Strategic Initiatives
13.15. Vonage (US)
13.15.1. Company Overview
13.15.2. Financial Performance
13.15.3. Product Benchmarking
13.15.4. Strategic Initiatives
13.16. Genesys (US)
13.16.1. Company Overview
13.16.2. Financial Performance
13.16.3. Product Benchmarking
13.16.4. Strategic Initiatives
13.17. TATA Communications (India)
13.17.1. Company Overview
13.17.2. Financial Performance
13.17.3. Product Benchmarking
13.17.4. Strategic Initiatives
13.18. Cequens (Egypt)
13.18.1. Company Overview
13.18.2. Financial Performance
13.18.3. Product Benchmarking
13.18.4. Strategic Initiatives
13.19. Mitto(Switzerland)
13.19.1. Company Overview
13.19.2. Financial Performance
13.19.3. Product Benchmarking
13.19.4. Strategic Initiatives
13.20. ClearSky Technologies (US)
13.20.1. Company Overview
13.20.2. Financial Performance
13.20.3. Product Benchmarking
13.20.4. Strategic Initiatives
13.21. Sify Technologies (India)
13.21.1. Company Overview
13.21.2. Financial Performance
13.21.3. Product Benchmarking
13.21.4. Strategic Initiatives
13.22. MSG91 (India)
13.22.1. Company Overview
13.22.2. Financial Performance
13.22.3. Product Benchmarking
13.22.4. Strategic Initiatives
13.23. Textlocal (UK)
13.23.1. Company Overview
13.23.2. Financial Performance
13.23.3. Product Benchmarking
13.23.4. Strategic Initiatives
13.24. Clickatell (US)
13.24.1. Company Overview
13.24.2. Financial Performance
13.24.3. Product Benchmarking
13.24.4. Strategic Initiatives
13.25. Kaleyra (Italy)
13.25.1. Company Overview
13.25.2. Financial Performance
13.25.3. Product Benchmarking
13.25.4. Strategic Initiatives
13.26. MessageBird (The Netherlands)
13.26.1. Company Overview
13.26.2. Financial Performance
13.26.3. Product Benchmarking
13.26.4. Strategic Initiatives
14. COVID-19 Impact Analysis
14.1. Global A2P SMS MESSAGING Market, 2020 – 2032, Pre V/S Post COVID 19
14.2. Estimated Impact Of The Coronavirus (Covid-19) Epidemic On The A2P SMS MESSAGING Market Size In 2023, By Scenario
14.3. Impact on Supply Chain and Production in A2P SMS MESSAGING Market
14.4. Impact on Import and Export
15. Conclusion